Service infusion, i.e. the use of service offerings by product-oriented companies such as manufacturers, has become an important business model innovation which is meant to open up new and more profitable revenue streams, lock-in customers, and differentiate from competition.
Date added: Tuesday, December 5, 2017
Business Ecosystems Research Group (BERG) members discussed joint research with staff of the Institute for Manufacturing at the University of Cambridge, exemplifying interdisciplinary research on business models.
Date added: Monday, December 4, 2017